Top CV Distributors to Discuss Digital Data at AASA Technology Conference

Great Dane, Drive Train, Southeastern Freight Lines and VIPAR will address “Digital Data and Selling More Parts” as part of the popular Heavy Duty Technology Track at the 2017 AASA Technology Conference

RESEARCH TRIANGLE PARK, N.C. – Leading commercial vehicle aftermarket distributors will discuss “Digital Data and Selling More Parts” as part of the Heavy Duty Technology Track at the 2017 Technology Conference hosted by the Automotive Aftermarket Suppliers Association (AASA), slated for Sunday, Oct. 1 through Tuesday, Oct. 3 in Clearwater, Fla. Addressing this important trend will be representatives from Great Dane, Drive Train, Southeastern Freight Lines and VIPAR.

The Heavy Duty Technology Track, sponsored by OptiCat,  has become one of the most popular elements of the AASA Technology Conference, the industry’s leading technology event. The track’s other sessions include:

• What Everyone Should Know about Standardizing Data in the Heavy Duty Aftermarket – American Trucking Association (ATA) / Technology & Maintenance Council (TMC) and Pricedex Software
• Future Technology: How it will affect the parts industry – ZF
• Predictive Part Failure: Benefits and possibilities – KPIT

In addition to the Heavy Duty sessions, the AASA Technology Conference will feature Technology Tracks focused on Marketing / B2B and Information Technology. Live demonstrations of new technology, including virtual reality, mobile apps, dongles and more, also are scheduled.

Keynote presentation topics at the Conference will highlight:

• Trump Effect on Technology and IT
• Predicting Part Performance & Failure
• Virtual Reality: Is It the Next Big Marketing Tool?
• e-Tailing: The Fastest Growing Channel
• Shifting Repair Shops from One-off to Servicing Fleets

The popular Spotlight sessions will be on the agenda as well, featuring AASA member company Denso and aftermarket customer O’Reilly Auto Parts. Fall meetings of the AASA Technology Council (ATC) and Marketing Executives Council (MEC) re scheduled during the event; council members can receive discounted registration to the Conference.

The AASA Technology Conference is the industry’s leading technology event, attended by IT/IS, engineers, data/catalog managers, customer service, web developers, data analysts and marketing from suppliers, WDs, retailers, technology and service providers. Participants will learn about major emerging technology trends, compare ideas with manufacturers and channel partners, develop connections with the leading technology executives in the aftermarket and gain strategies to enable their companies to seize opportunities with emerging technologies.

The Conference’s unique promotional opportunities are nearly all reserved. Sponsors to date are Pricedex Software, Automotive Distribution Network, Autologue, ChannelAdvisor, Acrocentric, DSS, Edgenet, Epicor, Experian, GCommerce, HDA Truck Pride, IHS Markit, InterTrade, JNP Software, OptiCat, Phocas, SAP Hybris, SD Data Center, Snap36, Solenium, Stibo, TecAlliance and WHI. Contact Ben Brucato for details on the remaining sponsorship opportunities.

More information about the AASA Technology Conference, registration, hotel accommodations and agenda are available at www.aasatech.com.

MEDIA CONTACT: Margaret Beck, 919-406-8828 or media@mema.org

About AASA

AASA (www.aftermarketsuppliers.org) exclusively serves manufacturers of aftermarket components, tools and equipment, and related products, an important part of the automotive parts manufacturing industry which supports 871,000 American jobs. AASA is a recognized industry change agent – promoting a collaborative industry environment, providing a forum to address issues and serving as a valued resource for members. AASA is the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). “AASA, The Voice for the Automotive Aftermarket Supplier Industry”