Jason Skoog Announced as OEM Perspective Keynote Speaker for Heavy Duty Aftermarket Dialogue 2025

RESEARCH TRIANGLE PARK, N.C. – MEMA Aftermarket Suppliers, in partnership with MacKay & Company, is excited to announce that Jason Skoog , General Manager of Peterbilt Motors Company, will deliver the OEM Perspective Keynote at the upcoming Heavy Duty Aftermarket Dialogue (HDAD) on January 20, 2025, in Grapevine, Texas.

With over 20 years of experience at PACCAR, a global leader in premium commercial vehicles, Jason brings a wealth of knowledge in sales, finance, marketing, and operations to the event. As General Manager at Peterbilt Motors, a respected name in the heavy-duty vehicle sector, Jason oversees a brand that stands at the forefront of commercial vehicle innovation. PACCAR, the parent company of Peterbilt, also manufactures under the Kenworth and DAF nameplates, making it a significant force in the global truck manufacturing industry.

Throughout his two-decade career at PACCAR, Jason has held a variety of high-level roles, giving him unique insights into market trends, operational challenges, and future opportunities in the heavy-duty aftermarket. Jason will kick off the conference with a keynote address that will provide invaluable perspectives for attendees navigating an evolving market. His presentation will be followed by a Q&A session moderated by John Blodgett, Vice President of Sales & Marketing at MacKay & Company.

"We're thrilled to have Jason join us for the OEM Perspective at this year's HDAD," said Blodgett. "We'll learn 'what's new' and 'what's next' for the Peterbilt brand as we look into 2025 and beyond. This is a unique opportunity for the OEM and aftermarket suppliers to connect and help propel each other's businessess forward."

Why Attend HDAD 2025?

Heavy Duty Aftermarket Dialogue is a full-day event held just prior to the opening of Heavy Duty Aftermarket Week (HDAW)- the event is dedicated to exploring critical issues, challenges, and opportunities facing the heavy-duty aftermarket sector. Attendees will gain actionable insights from industry leaders, participate in thought-provoking discussions, and receive a comprehensive outlook on market trends, regulatory impacts, and technological advancements.

Don’t miss this unique opportunity to engage with the industry's top minds and stay ahead of critical industry trends. Early bird pricing and volume discounts are available—register now to secure your place at this must-attend event.

About Mackay & Company

MacKay & Company is a specialized management consulting and market research firm. With headquarters in suburban Chicago, the company’s focus since 1968 has been, and continues to be, commercial on-highway vehicles, construction equipment, farm field machinery, related components, and all elements of heavy-duty distribution.

The scope of the practice includes analyses of original equipment and aftermarket potential, strategic options, distribution policies, product introductions, quality management, acquisitions, and a range of related subjects.

The company has 12 employees and maintains joint venture relationships in Europe, Brazil, and Mexico. The company’s senior management has over 150 years of experience in the heavy-duty arena.

For more information, visit www.mackayco.com.

About MEMA Aftermarket Suppliers

MEMA Aftermarket Suppliers exclusively serves manufacturers of aftermarket components, tools and equipment, and related products, an important part of the automotive parts manufacturing industry which supports over 900,000 American jobs in all 50 states. MEMA Aftermarket Suppliers is a recognized industry change agent—promoting a collaborative industry environment, providing a forum to address issues, and serving as a valued resource for member companies. Members represent all areas of the aftermarket including light vehicle, commercial vehicle, and remanufacturing. MEMA Aftermarket Suppliers is a membership group within MEMA, The Vehicle Suppliers Association.

MEMA is the leading North American trade association for vehicle suppliers, parts manufacturers, and remanufacturers. Automotive and commercial vehicle suppliers are the largest manufacturing sector in the United States and lead the way in new vehicle innovations. MEMA has been the voice of the vehicle supplier industry since 1904. Its more than 1,000 members are Strong by Association.

Members supply the aftermarket with the parts that keep millions of vehicles on the road, fueling international commerce and meeting society's transportation needs. MEMA members are committed to safety and sustainability.

MEMA has offices in Southfield, Mich.; Research Triangle Park, N.C.; and Washington, D.C. Learn more at mema.org/aftermarket-suppliers.