Ahead of the Curve - May 2023 - Heavy Duty Marketing & Sales Forum

The 50+ members of this forum discuss heavy duty (HD) market business trends, industry forecasts, customer topics, and technology trends.  Members also gain critical insights from OEMs, fleets and dealers as it relates to OEM and aftermarket sales. The forum is open to senior HD professionals in various marketing and sales functions.

The next meeting will be held in St. Louis, MO on May 17-18, 2023 at the Marriott St. Louis Grand. The first day of the agenda will feature a presentation from the Beelman Truck Company on its perspective as a fleet owner and operator, followed by a government & regulations update from the MEMA Government Affairs Team. The second day will feature a Supplier Marketing panel discussion with HDA Truck Pride and Wabash, and a presentation by Stephens on the economic outlook for commercial vehicle parts suppliers. The forum roundtable discussion will cover topics of common concern and best practices in HD aftermarket & original equipment sales and marketing.

If you would like to learn more and join the forum, please contact Jules Voss at jvoss@mema.org.