AASA Hosts First Successful In-Person Conference since Pandemic

RESEARCH TRIANGLE PARK, N.C.  –  The annual AASA Technology Conference hosted by the AASA Technology Council (ATC) was AASA’s first live event post COVID-19 restrictions and took place on October 11-12 in Memphis, Tenn. Headlining the event was AutoZone’s Mark Finestone Customer Spotlight session. Attendees also heard from experts about new levels of connectivity for vehicles, data access, supply chain, digital commerce, advocacy, electrification and pricing technologies for an action-packed and informative two days. Partners Roland Berger and Carlisle & Company also provided a deep dive into pricing in a multi-channel sales environment, which was a conference favorite. The live event was followed by a virtual conference for those who were not comfortable traveling, which took place on October 18-19.  
 
Apart from sessions, panels, and round-table discussions, one of the highlights of the AASA Tech Conference is the ability to support the Automotive Aftermarket Charitable Foundation (AACF). This year, attendees raised $750 to support aftermarket families who are in need and provide them with resources, guidance, and financial support.   
 
“This is a cause that is near and dear to AASA and the aftermarket,” said Paul McCarthy, President and CEO of AASA. “Especially after two very trying pandemic years it was wonderful to gather together in person and rally behind such a great cause while also taking a deep dive into the latest and greatest in aftermarket technology.”  
 
The AASA Technology Conference is the aftermarket’s business technology event. It brings together the brightest minds in aftermarket business technology for invaluable information and discussions covering the latest trends within the aftermarket technology community, including business processes, IT, catalog data, cybersecurity, data analytics and more. Join us next year in 2022.  
 
About AASA  
AASA (www.aftermarketsuppliers.org) exclusively serves manufacturers of aftermarket components, tools and equipment, and related products, an important part of the automotive parts manufacturing industry which supports 871,000 American jobs. AASA is a recognized industry change agent – promoting a collaborative industry environment, providing a forum to address issues, and serving as a valued resource for members. AASA is the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). “AASA, Connecting Members to What Matters.”  
 
About the ATC 
The AASA Technology Council (ATC) provides a forum for networking, thought leadership, sharing of best practices and addressing technology issues for leaders that manage all areas of business technology.  
 
About the AACF  
The AACF has been helping aftermarket families turn tragedy into triumph since 1959. Like the industry, AACF is driven by passion and devoted to family. It’s tough to ask for help, but when someone in the aftermarket family faces profound circumstances, AACF is there when it seems like there’s nowhere else to turn. As a nonprofit, this is accomplished through the support of generous donors, awareness partners and dedicated volunteers. To learn more, contact AACF at www.AftermarketCharity.org.